Music for business; music played in retail, office, healthcare, and other commercial settings for the purposes of improving occupants’ comfort and productivity, protecting privacy, and increasing enjoyment. While some businesses use “off-the-shelf” music programs, increasingly businesses look to Overhead Music providers to design custom programs that reflect both the company’s brand identity and the sensibilities of their intended audience. Accordingly, the term “background” is less apt as more and more businesses bring their music programming to the fore and make the enjoyment of specially curated playlists an integral part fo their brand experience. (see also Overhead Music)